I remember leaving a lunch event years back with a stack of business cards in my hand after sharing with people my Technology Consulting business.
The cards weren’t mine.
I was so excited to have met so many prospects and potential customers in one place in just a couple hours. I was diligent to transfer the data from the cards into my contact manager so I could follow up and drum up some business.
I followed up.
Then again.
And again.
I was doing what the gurus told me, “the fortune is in the follow up.”
Yet, I didn’t get any business from this event.
Was I at the wrong event? Was I just wearing the wrong suit or said the wrong things? Maybe it was just a fluke – next week would be different.
What happened?
You are certainly familiar with the myriad options for business networking. Events with LeTip, BNI, Associations, Trade Shows, and the local Chamber of Commerce are just a few examples. (more…)